The company “Atlant-M Holpy” announced discount on all Mazda family in order to push up sales. Everyone should get to know about it. So they needed a nonstandard solution for the banner advertising.

We developed a banner, which attracted users’ attention owing to flapping effect.

When a user visited the site for the first time, he saw a common full wide banner. However, after banner’s primary element loading, it flapped and automobile Mazda come out on the site.

The time limit for the animation on the banner was less than 3 seconds. So after the automobile coming out the banner lessened immediately into full wide banner. Being on the start page the user might interact with the banner on-line mode: banner repeatedly flapped when mouse cursor was directed on it.

The banner was developed to put up in portal tut.by in December 2008 to order by Mazda official dealer in Belarus “Atlant –M Holpy” company.