Jadran international pharmaceutical company. The company’s product portfolio in the CIS includes more than 20 items.
To speak about the high quality of the Aqua Maris Nasal Lavage (justify its higher pricing compared to similar products), build trust in the brand.
concept and contest script development → contest and media campaign planning and support → development of the online platform and reputational management → banners and video trailers → video shoots of the finals in Moscow and reports from Croatia → development of graphic products
participated in the contest
were given to the winner
of the videos by the participants
creative idea by Jadran
refined by Nadya Zelenkova, Sergey Fenenko (Novocortex)
videos and video presentations by Street-Beat production studio
Customer Manager — Marina Biryukova
Project Manager — Nadya Lyudchik
Brand Manager — Olga Gromyko (Jadran)
Brand Director — Nikolay Zhavoronkov (Jadran)
#branding → visual communication → one-pagers → infographics → pitch deck
#digitalcampaign #digitalstrategy → «Endless Race» — one of the first multiplayer games for iPhone
#webdevelopment → logo redesign → prototyping → responsive design → responsive HTML coding
#webdevelopment #digitalcampaign → a promo website with a very sad song performed by Light Hunger