Instreamatic is an ambitious Silicon Valley startup that uses voice advertising and AI to help brands talk to consumers.
The company works with major audio platforms such as Pandora (#1 audio in the US) and Gaana (#1 audio in India), popular iOS or Android apps, smart speakers and connected cars.
Challenge
Instreamatic, like a big audio ads-tree, has branched out in different directions: voice ads, spoken video ads, voice feedback, and surveys.
Task
Create a visual language for Instreamatic.
The project had identity elements: logo, colors, fonts. All elements needed to be turned into a sharpy design that would convey Instreamatic character.
It all started from the task to create an A4 layout, catching attention in a few seconds. And we made it.
Works
one-pagers → infographics → pitch deck
Instreamatic projects
Voice Ads
Spoken dialogue between brands and consumers on popular apps. Addressable, AI-powered ad format with progressive messaging and insights into purchase intent.
Conversational Video Ads
Dialogue-based video ads that enable a conversation between brands and consumers on smart TVs and popular mobile apps. These ads are ideal for content environments that are visual and would best be served with a video ad.
Voice Feedback
Engaging format to receive instant customer feedback and get actionable insights. Instreamatic Voice AI platform collects relevant data points and sentiment from voice responses, and presents them in a clear report on near-term improvements and long-term preferences.
Voice Surveys
Real-time AI-powered voice surveys delivered on popular audio streaming apps that help to connect with consumers on-the-go and get invaluable instant results and dashboard reporting.
