MTS Belarus, a Belarusian mobile operator.
To produce an image campaign: banners, interactive service.
To inform the target audience about the anniversary of MTS Belarus. To support brand loyalty among young MTS customers and to draw attention of internet users to the brand. To communicate the general message of the customer «A step ahead» using up-to-date technology solutions within an online campaign.
Welcoming, cheerful, modern, original, and friendly.
creative idea → layout → programming → copywriting → banners
one user visited the promotion page with the cats
rich-media banner views
CTR of the banner
strategy planning by Nadya Zelenkova
planning by Vanya Konevega
design by Zakhar Shlimakov
Art Director Ira Znosok
lash animation — Pavel Belinsky
Technical Director Evgeny Golubev
idea by Sasha Teplyakov
copywriting Sasha Pozhitok
Project Manager — Nadya Liudchik
#webdevelopment → «Create Your Own NIVEA Lip Balm Design!» #digitalcampaign — a competition among the most stylish girls in the vKontakte social network #SMM
#webdevelopment #digitalcampaign → a promo website with a very sad song performed by Light Hunger
#digitalcampaign #webdevelopment → Find a can with your name on it with an indication «This is Your Coca-Cola…»
#digital strategy → «Scratches» #digital campaign We've found a way to attract car owners attention by doing something «terrible» to their cars